Thursday, January 3, 2008

Round 2

Back again - a year later - with another article that should prove as popular as our launch article! This time we've switched to affiliate marketing via Commission Junction, with AdSense sprinkled throughout. As I mentioned below, I threw up some test pages with CJ ads last year and they did really well - I just had no traffic by that point. It will be interesting to see how they perform during this coming traffic spike.

Over the past year the site made around $500... half AdSense / half CJ (only on the shoes page.) It's neat getting cheques in the mail regularly for doing no work (I didn't touch the site until a week or two ago.)

Interestingly enough, after an initial Click-Thru-Rate of 0.2% during the surge, CTR climbed to 2% with roughly 100 uniques/day on average.

It'll be interesting to see how things go this time around! Time to go get Dugg / Stumbled / Reddited!

Thanks to Christina for the great article!